Alyssa Tria
Alyssa Tria

Purple Shampoo Actually Eliminated My Brassy Undertones

Since cutting my hair to one single length, I’ve been looking for a different way to give my hair more dimension, without heat styling or getting layers. So after many years of avoiding hair dye, I finally caved in and got an almost ashy honey-blonde balayage (it’s similar to ombré, but requires a different application technique). It’s quite a major change, but I’m absolutely loving the colour and how it complements the style of my hair.

That being said, it took a while for me to get used to my lighter hair, and I had serious doubts about it after noticing a yellow, almost orange, undertone peeking out of the blonde. I didn’t know anything about coloured hair. My only knowledge of hair dyeing came from the instruction manual of a box dye kit. I was so obsessed with the idea of change that I naively didn’t do any research or ask my hairdresser any serious questions before committing to the major hair change. I definitely wasn’t aware I had to change up my hair care routine and switch out my hair products to maintain the blonde I wanted.

I wanted to avoid regular visits to the hairdresser, so I went to the internet and even asked a couple of my friends how they keep their balayage looking salon-fresh without spending hundreds of dollars every couple of months. All signs pointed to purple shampoo. The concept of purple shampoo totally made sense to me because purple is known to neutralize brassy tones. But I couldn’t believe that a shampoo could really remove the brassiness from my hair after a couple of washes. It turns out I was wrong to doubt it because purple shampoo actually works.


Here are the products that I’ve been using to maintain and tone my blonde hair:

John Frieda Sheer Blonde Colour Renew Tone-Correcting Shampoo and Conditioner


Colour: Soft Violet


Claims: This shampoo and conditioner duo claims you’ll see neutralizing results after just three washes.

Verdict: It was more like six washes, which was actually OK with me. It is recommended that you use purple shampoo every other wash or at least once a week, if you want to avoid grey or ashy coloured hair. But I’ve noticed such slight changes to my hair colour that I’ve been using this shampoo and conditioner during every wash. It slowly but surely neutralized the brassiness of my blonde hair.

Inebrya Ice Cream No Yellow Shampoo


Colour: Deep Purple


Claims: Reduce progressive yellowing and fading of cosmetic colour.

Verdict: Instant results! After just one wash, I immediately noticed that the brassiness had disappeared. I like to use this shampoo once a week. The shampoo is super pigmented, and it acts more like a colour mask or treatment. I apply this shampoo onto my hair as a mask and wait about six to seven minutes before lathering and rinsing. FYI: If you try this product, you might notice staining on your hands and possibly on your shower curtains!